Posts Tagged ‘wine company

“The General Wine company asked burst* to create 2 wine labels, for a red and white wine from Chile to be sold direct to restaurants, airlines and retail in their high street outlets. The brief objective was to position the brand as modern, but not transiently faddish. It has to live by its initial impact [...]

The first real customer experience we have when we get a new product is the package. Of course you might say that with the internet we can buy online and see the product before buying it, I know I get it, but the package design is a very inportant part of the customer experience. The [...]


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