Posts Tagged ‘video ads’

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Google Celebrates DoubleClick Anniversary, Success

In: web resources

12 Mar 2011

Sometimes, acquisitions don’t work out.  Sometimes, they do.  And the DoubleClick acquisition is definitely an example of the second scenario, as Google shared some numbers this afternoon that paint a picture of remarkable growth. Today marks the third anniversary of Google’s completion of the DoubleClick purchase, by the way, so keep that in mind when [...]

The 10 Most Innovative Viral Video Ads of 2010

In: web resources

10 Dec 2010

Josh Warner is president and founder of Feed Company, which promotes and distributes brand videos, including campaigns such as Levi’s “Backflip,” Ray-Ban’s “Catch” and Activision’s “Bike Hero.” In four years, Feed has seeded more than 200 videos across the social web. Everybody loves viral videos. That’s why they’re “viral.” Ad agencies have been trying, in [...]

YouTube unveils option to skip past video ads

In: web resources

4 Dec 2010

Site’s new TrueView video ads will give YouTube users the option to skip past an ad after the first few seconds or choose which ads they want to see while watching certain videos. Originally posted at News – Digital Media Go to Source

NuCaptcha’s Video CAPTCHAs Blend Security and Ads

In: web resources

26 Oct 2010

Today, NuCaptcha launched Engage, a video ad service based on the company’s anti-spambot security platform. NuCaptcha’s brand of CAPTCHA technology combines video and other security technology to determine whether a system user is a machine or a human. But unlike the indecipherable squiggles in other CAPTCHA systems, NuCaptchas are surprisingly legible and easy on the [...]

Google Brings Interactive Video Ads to Android

In: web resources

26 Oct 2010

Google has released a new Android SDK for publishers, making AdMob interactive video and interstitial ad units available on the Android platform. AdMob, the Google-owned mobile ad network, has been offering interactive video ads on iPhone since late 2009. The SDK’s release means select Android publishers can integrate the video ads, and advertisers can now [...]


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