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In: web resources
8 Feb 2011I stayed up till 2am last night to watch most of the Super Bowl (I’m an American living in the UK). I watched a ‘pirate’ stream on Justin.tv so I could watch the commercials. That’s a whole other post, but I digress … The interesting thing I noticed is that almost 100% of the big [...]
In: web resources
8 Feb 2011Every year, advertisers pay millions to air commercials during the Super Bowl. (The price this year is around three million dollars for a thirty second slot.) Advertisers are looking not only for conversions but also heightened awareness and engagement. The more you engage with a brand and have a positive association with it, the more [...]
In: IT news
7 Feb 2011Foursquare, the social network that allows members to communicate with acquaintances by “checking in” to locations they patronize, is breaking with its own traditions by allowing users to “check in” to the Super Bowl even if they’re not attending the game in person. But the company is being coy about the financial terms of its [...]
In: IT news
5 Feb 2011The Green Bay Packers and the Pittsburgh Steelers will take the field Sunday afternoon for the 45th Super Bowl game, and excitement is mounting. Go to Source
Fans of Rovio’s Angry Birds app who watch the Super Bowl game on Sunday will win big: An advertisement due to air for the animated film “Rio” will show a special code to unlock a new level in the game. Go to Source
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