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In: web resources
2 Jul 2011GoDaddy, the world’s largest domain registrar, has been sold to three private equity firms in a deal valued at $2.25 billion, the company announced late Friday. As a report predicted a week ago, private equity firms KKR & Co., Silver Lake Partners and Technology Crossover Ventures sealed the deal, in which they agreed to take [...]
In: web resources
24 Jun 2011Social media, or at least its widespread use, may be relatively new, but certain human behaviors are not. For example, David Aaker, blogging at the Harvard Business Review, points to a study by Ernest Dichter from 1966 on word-of-mouth persuasion. The report had three key findings, all of which are relevant to social business today. [...]
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