Posts Tagged ‘Strategy

Mark Wallace is the Vice President of Social Media at EDR & commonground, a community for environmental and commercial real estate pros. You can follow him on Twitter at @mwallcomm. It’s hard to argue against social media’s impact as an effective method of connecting brands and consumers. The efforts of Zappos, Papa John’s and Southwest [...]

Yet another report predicting Google is about to release its own phone raises more questions than it answers about Google’s mobile strategy. Originally posted at Relevant Results Go to Source

Kristina Halvorson is the founder and president of Brain Traffic, a nationally-renowned agency specializing in content strategy and writing for websites. She regularly speaks to audiences around the world about how to deliver useful and usable content online. In this interview Kristina discusses her new book “Content Strategy for the Web“, the prevalence of short [...]

Recently, in addition to giving you suggestions to which friends you might add to your profile, Facebook also started enticing users to reconnect and engage less active users. The campaign has partly backfired, as some of the recommendations were dead people and ex-lovers, but I still think it’s brilliant, and a good sign that Facebook [...]

The talks are preliminary according to AllThingsD, but they nevertheless reveal more of struggling social network MySpace’s strategy for re-inventing itself. And although MSN Music already has its own content network, executives are considering retooling it with MySpace’s help because of its lackluster performance. This follows MySpace’s launching of its extensive Music Videos archive and [...]


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