Posts Tagged ‘social ads

A young boy in Brooklyn is suing social media giant Facebook for using him to endorse a product against his will, according to Bloomberg. The suit, filed on Justin Nastro’s behalf by his father Frank, complains that Facebook fails to solicit parental permission to use minors’ likeness for the endorsement of products and companies. This, [...]

To many, the placement of ads on social networking accounts seems like the logical direction in which the advertisement industry is going to be headed now. And judging by the release of sites such as this one, that assessment might as well be entirely correct. Plassifieds is a marketplace for buying and selling social placement [...]

Millennial Media has released its latest S.M.A.R.T. (U.S. Scorecard for Mobile Advertising Reach and Targeting) report on how the mobile web is increasing. This includes more users, longer sessions, advertisers targeting more campaigns, etc. The report also indicates a significant increase in advertisers’ spend on rich media, and an increase in campaigns sending consumers to [...]

Facebook advertising has been clearing its name over the last year. Increasingly, social ads are starting to gain some traction. Facebook’s self-serve advertising platform is on track to bring in $1 billion in revenue this year. And according to Nielsen, Facebook ads are very effective — if you already have a large following that is [...]

The advertising market today is not the same as it was 20, 15, 10, or even 5 years ago. The world has changed, which includes the marketing world. We’re spending more time online, particularly on social networking sites such as Facebook, even if we like it or not :-] And while you’re here be sre [...]


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