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Posts Tagged ‘publishers’
Inadco.com – Cost Per Lead Advertising Network
In: web resources
14 Apr 2011The concept of cost-per-lead advertising is seldom placed in the same league as cost-per-click advertising. That is probably the result of not having a truly dedicated platform which can give publishers and advertisers a good understanding of how everything works, and an idea of the advantages such ads really have when compared with other ad [...]
How to extract meaning from retweets
In: IT news
16 Mar 2011Everybody loves to be retweeted, unless they’ve completely messed up, but it’s worth noting that retweets aren’t created equally. Speaking from the perspective of a publisher, we love it when our links are shared. But what I really look for is the buzz surrounding an article, rather than the sheer volume of retweets a post [...]
- (8) Comments
- Tags: andrew moore, background chatter, buzz, flipside, nbsp, publishers, rsquo, sheer volume, twitter
Facebook Insights Gets Real-Time Analytics
In: web resources
9 Mar 2011Facebook has released extensive updates to its Insights tool, which provides publishers who use Facebook plugins with analytics on how content is performing. Now they can see those analytics in real time. The update enables publishers to get real-time distribution and engagement metrics of how the content on their site is performing on Facebook, meaning [...]
Appinions
In: web resources
20 Feb 2011Appinions is a powerful platform that gives online publishers new ways to harness the power of opinions to engage readers and drive loyalty. Based on a decade of research at Cornell University, Appinions discovers and surfaces opinions from across the Web. By tapping into opinions and the leading voices, publishers can provide readers with more [...]
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- Tags: amp, cornell university, decade, loyalty, new ways, publishers, voices
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