In case you are not sure what the difference is between these two types of pages here is a quick explanation;

1. The sole purpose of a landing or sales page is to either sell a product get someone to opt in to your mailing list or preferably both of these options. This page needs to be dedicated strictly to achieving either or both of these aims and should not have anything else on it that is likely to distract your visitor from its purpose.

Although this squeeze page is part of your website it will not be embedded into the rest of the site. This sales page exists separately from your main website and its sole purpose is to achieve one or both of the options available on that page.

2. Now the main function of an article page is to add valuable and relevant content to your internet based business that will not only get your site to rank highly on the search engines such as Google but will generate targeted traffic for you and the more traffic you get to your website the more sales you are likely to make.

The beauty of content pages is that each page can be linked to all the other pages on your website and this makes it easy for your visitors to explore and become familiar with the products and services that you have on offer. Remember when linking through from page to page that you should also hyperlink the keyword phrases that describe the purpose of the target page.

If you want to get the best chance of getting maximum attention from Google then you need to keep your articles as unique as you possibly can. Something else that will increase your SEO rankings is to be sure that both your article headline and any sub-headings, as well as your closing paragraph are key-word optimised.

These two pages are the main types of pages to be found on websites, but there is also a third type of page that is extremely important and that is the homepage of your internet based business website.

Although this page should also be designed with the purpose of persuading and informing, its main function should be to keep your visitors up to date on the available content and encourage them to look further to find the information and services that will benefit them and to get them to willingly give you their name and email address.

So keeping this in mind it would be worth your while to include any links to your most recent articles or any news updates on products or services so that people can easily click through to find them. Always ensure that your opt-in form is displayed in a prominent place on your homepage, so that visitors can leave their details for you without having to search.

Finally but of great importance is to be sure that all of your content pages including your homepage are linked to your sales pages as the reason for doing all this work is so that you can get as many of your interested visitors as possible to click through to your sales pages and purchase your products.

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There are Two Different Types of Pages Required for Your Online Based Business Website

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As an affiliate marketer using these 3 tips will help your chances of success with your online marketing business. Using these 3 tips will help your online business survive the competition that is found in an online based business environment.

1. Give your readers free reports.
Either place these reports where they can be easily seen near the top of your website or alternatively give them as an incentive to visitors who are will to give you their name and email address.

Use a unique squeeze page, in other words one that is different from what everyone else is using, to offer your reports in exchange for their email address and make sure that you have an opt in box on that squeeze page that goes to your auto-responder account.

It is a known fact that the majority of people will not purchase anything the first time they see it. Normally it will take a minimum of seven views for them to make the purchase. Keep in mind that usually people are more willing to spend money with a person that they believe is trustworthy and has taken the time to build a relationship with them, they need to know that they are not just dealing with some faceless website but a real person who is willing to help them.

If the only connection is the product on your website, not only will you not build a list, but chances are that even if someone is interested in the product you are selling they will move on and in the end buy it from someone else.

2. Promote each product on a separate web page.

If you use this method of marketing your products you will be keeping the reader focused on one thing at a time and they will become less distracted than if there were too many things on the one page.

Help the reader to make a decision on each product by having a review for each one on your website. This not only gives it a more personal touch but also helps to encourage a sale. If you are able to get some testimonials from any of your previous customers who have already tried the product then this is something that you can use to your advantage.

Just be sure that those customers are happy to allow you to use their name and if possible their photo.

3. Aim to generate a lot of targeted traffic to your website.

There is absolutely no point in getting people to visit your site who have no interest whatsoever in the products that you are promoting. Write articles and submit them to ezines and article directories and focus on the niche that you are promoting your products to. There is no point in spending your time promoting your affiliate internet business where no one is interested in what you are selling, but writing articles and publishing them in article directories is a great way to become known and brand yourself and your business and the best thing is that this type of advertising will not cost you any money.

If you want to benefit from marketing your online business by using article marketing you will need to write a minimum of 2 articles every week. If you continue to do this consistently you will see that over time your traffic will increase and it will be people who are interested in your products and what you have to say.

None of these tips are really difficult to follow and take action on it just needs some time and thought from you. Try using these tips for a few of your affiliate internet based business programs and see how they will help your opportunity to survive as an online affiliate marketer. Another great thing about this is the increase in the pay checks you will be receiving.

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Use These 3 Tips so that Your Online Income Affiliate Business can Survive

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The kind of discussion that seems to arise from this is the question of time management and advice on how to manage time is then a hot topic. Further advice will then follow on the idea of outsourcing some of the work and finding other people who are willing and able to undertake performing some of these tasks for you.

By using freelance specialists and outsourcing some of your tasks you are leveraging your time in a sensible manner. You can find these people who make their living out of doing various internet marketing tasks and will happily undertake to do them as this is how they earn their money.

When you use some of these services you are not only lightening your load, but are also freeing yourself up to work on the tasks that you enjoy doing and that you are good at. Letting someone else undertake those tasks which are difficult for you and therefore take up too much time can be done at very reasonable rates and your online business will certainly benefit from you using these services.

Just one word of warning, you do need to take some precautions before hiring anyone to do the work for you. Below are a few points that you should consider before you sign any agreements.

• When advertising the job that you need to outsource be sure that you are very clear on what it is that you require. Give exact instructions and a definite time limit on the job, but also be reasonable and don’t set impossible targets.
• As possible candidates reply to your advertisement you should make sure that you check their profile. If they have not posted any information about themselves they are certainly not very professional and don’t take their freelance roles seriously. Have they posted any sorted of biography or given any information on work that they have done previously?
• It is well worth your time to do some due diligence on them. Check back and see what they have done previously and if anyone has given them a good testimonial. This can easily be checked out via the feedback service which is available through sites such as elance.com.
• Narrow your list of possible prospects down to a short list of those people who you feel can really do the job that is required of them and ask them to provide you with a sample of their work. It might be an idea to set a task for them to complete for you and you can then narrow your list even further. Anyone who does not respond in a reasonable time should be eliminated immediately.
• Another consideration when looking for outsourcing prospects is price. Although price is important don’t make it your main concern when deciding on whom you will choose. The quality of the work that you require is what you should focus on. The cheapest candidate might possibly not be the best person for you to employ.
• Remember when choosing a candidate that the person who you consider the best for you may live on the other side of the world. This in itself is not a problem, so long as you take into account the time differences involved and allow for them accordingly.

When you have found the best person for your needs be sure to look after them and treat them well, your online income business depends on it. This is the person who can turn your projects into a reality and could be the biggest cause of your business becoming a great success.

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Improve Your Online Income Business and Leverage Your Time by Outsourcing Your Work

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What we are going to discuss here is ways to get your list building and blogging activities to synchronize in such a way that your marketing efforts will support both these activities at the same time. In other words, your blog will support your list building and your list building will support your blog.

Let’s begin by looking at how you can use your blog as a way to build your list.

When setting up your blog make sure that you add an opt-in box to your auto-responder and place it in a prominent position where your visitors will see it on arrival at your blog. Near to the top and either on the left or right hand side is good. You could offer a free report or e-book as an inducement to sign up to your list.

Whenever you make a new post to your blog, sign off with your name and a link to your squeeze page. Encourage your visitors to sign up to your list so that they will be notified every time you make a new post on your blog.

Another way that you can promote your blog is by inviting people to comment on your blog posts. The advantage for them is that their comments can link back to their websites when they enter the URL field on the comment form.

If your business is internet marketing then make posts about this and teach your subscribers about the benefits and etiquette of commenting and linking back to their sites from the blog comments. Make sure that they understand that spamming is not an option.

Whenever you make a new post about something controversial or a review on a product or service, email your list and ask them to give you their opinions on whatever you have blogged about and include a link to your blog post.

You should see a significant increase in traffic to your site from your email list if your post is well targeted and also a big increase in the number of comments that you get to each article.

Offer your readers the opportunity of using your posts on their own blogs provided they include a link back to your site and acknowledge you as the author of that post. Also submit your articles or posts to other peoples’ blogs for possible inclusion on their sites. Invite your email list to submit articles for possible inclusion on your blog with a link back to their sites and inform them of how guest blogging will help to increase their own profiles on the internet. This will help to keep your blog loaded with fresh content at all times.

By adding these tactics to your list building and blogging efforts you will be creating a well synchronized and effective marketing strategy for your internet home based business.

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How to Get Your Blog and List Building Working in Harmony to Build Your Internet Home Business

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So what exactly is Twitter?

Twitter is a social media service that describes itself as “a way for people to connect through a quick exchange of ideas”. The messages are referred to as tweets and they cannot be longer than 140 characters maximum and you can basically discuss anything that enters your mind. All the conversations start with the phrase “what are you doing”? But your messages don’t need to be only about what you are doing.

These messages can be viewed by anybody on Twitter who visits your page. Messages can be seen also on the pages of anyone who has elected to follow you. When they log into their own page, anything that you might have to say will show up there as a tweet.

You can also send private messages to people on Twitter who have chosen to follow you, and this is quite a useful tool for anyone involved in an internet based business.

The big advantage with a social network service like Twitter is that you can very quickly build up a network of contacts, and you can keep them up to date on all your business activities. You can post information that can be helpful to others and keep people entertained with any insights or tips you may have. Another advantage is that you can post links to your latest articles and is a great way to help build you email marketing list. In fact whenever you update your blog you can automatically send a message to your Twitter followers that there is a new blog post for them to read.

An important point to remember though is that Twitter is actually a social media site, so don’t go overboard with self promotion. Just keep in mind that people apart from promoting their internet businesses are there to make friends and chat to others within the Twitter community.

If you spend too much time on self promotion you will very quickly lose whatever following you have built up.

It is very quick and easy to sign up for a Twitter account, all you need to do is log in to twitter.com, click on the Get Started – Join button and fill in the online form. Then just click on create my account and you are ready to begin tweeting.

Initially I would suggest that you begin building your network by finding Twitter users that you can follow. There is a “find people” button, click on that and you will be able to run a search for anyone that you know or may want to follow.

When you find someone you would like to follow, simply click on their name or avatar and click the “follow” button that will appear on the next page.

Many of the people who you choose to follow, will return the compliment and follow you back and before you know it you will have built up a list of followers. So the more people you follow the bigger and faster your network will grow. One point to remember is that you cannot add more than 200 new followers to your network in a day. If you want to have more than 2000 people following you, you will need to follow at least 2000 as well.

As long as you stick to the rules above, you will be able to build a huge network of followers. But break the rules and you will be banned by Twitter. Twitter is a social networking site, but it is a great way to build your business as well.

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Learn How the Twitter Social Networking Site can Benefit You