Posts Tagged ‘mainstream media

Tim Pawlenty, the former governor of Minnesota and aspiring GOP presidential candidate, says he’s embracing social media as a way to “break the stronghold” of the mainstream media. “The old way was the semi-monopolistic providers of content would pipe the news into you and cover the angle or spin that they thought was appropriate,” he [...]

Geoff Livingston co-founded Zoetica to focus on cause-related work, and recently released the book “Welcome to the Fifth Estate” on social media strategy. The most recent uprisings in the Middle East have brought citizen journalism back into the limelight, but bloggers and independent reporters have been breaking stories that major media outlets never could for [...]

Geoff Livingston co-founded Zoetica to focus on cause-related work, and recently released the book “Welcome to the Fifth Estate” on social media strategy. The most recent uprisings in the Middle East have brought citizen journalism back into the limelight, but bloggers and independent reporters have been breaking stories that major media outlets never could for [...]

Geoff Livingston co-founded Zoetica to focus on cause-related work, and recently released the book “Welcome to the Fifth Estate” on social media strategy. The most recent uprisings in the Middle East have brought citizen journalism back into the limelight, but bloggers and independent reporters have been breaking stories that major media outlets never could for [...]

The “dirty tricks” kerfuffle surrounding Facebook and Burson Marsteller that erupted a few days ago surely couldn’t get worse for the beleaguered PR firm – but it did. Burson was caught out in a covert anti-Google smear campaign on behalf of Facebook when it reached out to a US blogger who promptly published the email [...]


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