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Posts Tagged ‘ford fiesta’

Ford Fiesta Movement: Can Social Media Sell Cars?

3 Oct 2009

Not only has Ford Motors faired the recession the best out of the big three auto makers, but they’ve been winning the buzz war on the social web as well. They have been seizing opportunities to generate buzz and connect with customers on Twitter and other social networks. While Ford has had several initiatives, by [...]

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Tags: campaign, Fiesta, fiesta ford, Ford, ford fiesta, ford motors, impressive numbers, Movement, social web, Summer, twitter

Can Social Media Make Us Buy More Cars?

In: web resources

20 Apr 2009

Social media can do some extraordinary things, from distributing messages from Mars to raising hundreds of thousands of dollars for charity. But could social media campaigns also encourage us to buy more cars? Ford is hoping it might: the company has given 100 web addicts a Ford Fiesta for 6 months and has asked them [...]

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