Posts Tagged ‘Don Bates

An overwhelming majority of reporters and editors now depend on social media sources when researching their stories, but they turn to PR for primary research and context. While it’s probably not breaking news to most PR people that journalists are using social media to find stories and sources, a national survey conducted by Cision and [...]

The majority of reporters and editors now depend on social media sources when researching their stories, according to a new survey by Cision and George Washington University. Among the journalists surveyed, 89 percent said they turn to blogs for story research, 65 percent to social media sites such as Facebook and LinkedIn, and 52 percent [...]


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