Posts Tagged ‘conversion rate

If there’s just one thing that makes the biggest difference to your website’s success – it’s the quality of the words. It doesn’t matter how much traffic you get. If your visitors aren’t grabbed by your proposition, if they don’t engage with what you have to say, and if they aren’t compelled to believe they [...]

Slacker Radio is looking for ways to add revenue to their mobile streams and is teaming with mobile video advertising company YuMe to optimize monetization of its mobile division. Slacker has between 25 and 30 million subscribers, most of which come from the fact that Slacker is pre-loaded onto devices from most of the major [...]

Slacker Radio is looking for ways to add revenue to their mobile streams and is teaming with mobile video advertising company YuMe to optimize monetization of its mobile division. Slacker has between 25 and 30 million subscribers, most of which come from the fact that Slacker is pre-loaded onto devices from most of the major [...]

We recently completed a Conversion Rate Optimisation project for one of our clients, BetAdvisor. We were testing landing pages which were designed to get people to sign up to BetAdvisor’s excellent 7-Day Free Trial. So, let me give you a bit of an idea as to what they do. Basically, BetAdvisor offer sports betting tips [...]

Jonty Kelt is CEO of Group Commerce, a white label group buying platform that enables publishers and media companies to succeed in the daily deal market. Before cofounding Group Commerce, he led DoubleClick’s search technology and services businesses in Europe and Asia, through the acquisition by Google. In today’s daily deal market, rigorous performance measurement [...]


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