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Posts Tagged ‘Apple Acquiring’
Google Narrows Down Mobile Ad Targeting
In: web resources
21 Jan 2010Google announced that it is now making sure that ads linking to mobile app downloads automatically appear only on devices that actually offer those apps. In addition, the ads will display a "download" link rather than a URL. "Simply include ‘itunes.apple.com/’ or ‘market.android.com/’ followed by the app name in the ad’s visible URL, and it [...]
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- Tags: Android, app, Apple Acquiring, Download, general quot, google, iPhone, Katrina Kurnit, mobile apps, quot
Opera Scoops Up Mobile Advertising Firm AdMarvel
In: web resources
21 Jan 2010Opera announced today that it has acquired mobile advertising firm AdMarvel. Opera says the acquisition will enable it to expand its portfolio of products and services to include "highly scalable ad monetization services" for Opera branded mobile products and services. "In our fast-growing industry, mobile advertising represents an interesting long-term revenue opportunity. Every month, nearly [...]
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