Posts Tagged ‘AdWords

With Twitter announcing its new ad offering today, it’s time to recap what’s currently available to advertisers and how the system works. PROMOTED TRENDS Advertisers pay up to $120,000 to list a “trend,” or topic, of their choosing on the Twitter.com home page and alongside all Twitter users’ accounts, for 24 hours. Promoted trends are [...]

How do you leverage an attention economy in a newsfeed world? If you’re a brand on Twitter, you can now pay to give your Tweets privileged placement in the streams of your followers. Twitter has long promised that when advertisements came to the stream, they would be served up in an interesting way. Indeed they [...]

How do you leverage an attention economy in a newsfeed world? If you’re a brand on Twitter, you can now pay to give your Tweets privileged placement in the streams of your followers. Twitter has long promised that when advertisements came to the stream, they would be served up in an interesting way. Indeed they [...]

Before Google unleashed its new social network Google+, it launched the +1 button, which appears on content sites across the web, in Google search results, and on Google’s AdWords ads. Now that the button appears in the Google+ stream as … Go to Source

Cool post about re-marketing and (eventually) converting those people who’ve seen your ads a few times but haven’t yet clicked. Go to Source


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