Today, December 1st, is World AIDS day, and companies such as Google, Facebook and Twitter are joining the (RED) campaign, raising awareness about AIDS in Africa.

You may have noticed that Twitter homepage has turned red, but you can also help out by adding the hashtag #red to the end of your tweets, which will make them turn (literally) red. It also works with the hashtag #laceupsavelives, which is a part of Nike’s campaign, promoting their new product: RED laces, designed to fight AIDS in Africa. Follow twitter.com/joinred/ to learn more and support the cause.

There’s also a campaign on Facebook over at www.facebook.com/joinred; share the (RED) video and make your profile picture (RED) if you’d like to raise awareness about this campaign. You can also shop for various prdocuts that are part of the (RED) campaign, including the red iPod Nano and the red Dell Inspiron Mini 10v.

Google has added a link to its homepage with information on how you can help and join the various campaigns related to the World AIDS day. Finally, Mashable is a media supporter of the campaign, and we’ve added a bit of red to our site, too, through the banner above this article.

Tags: AIDS, facebook, Google, Red, twitter

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