The Olympics is multi-day competition that spans the entire globe and allows athletes to compete at the highest level in the world.  The emotional ties we have with the Olympics as a nation, a continent, and the world are astronomical. The Olympics have always been scrutinized for their branding because it impacts so many people. A project with this vast a reach and the ability to touch so many lives is definitely a dream project for any designer or creative. The illustrations of Vancouver 2010 are amazing & inspiring. The branding package completes a very clean & focused campaign which took hours of research and strategic involvement.

With Glowing Hearts

Snowboarding Parallel Giant Slalom

Ski Jumping

Para Alpine Skiing

Bobsleigh

Biathlon

Illustrations Integrated into Vancouver Homepage

Illustrations Integrated into the Twitter Accounts

@FollowtheFlame

@2010Tweets

“My name is Leo Obstbaum, and I am a dreamer.” Remembering Vancoucer 2010’s Design Director

While doing research about the Vancouver 2010 Graphics I made a sad discovery. The Design Director of the project: Leo Obstbaum passed away at the age of 40. His final day, August 21st 2009 and he died of natural causes. It touched me deeply because after looking through so many different image threads and slides to see his deep involvement with the project and know he is not here to witness its outcome. One of his very good friends Mark Busse wrote a detailed article about Leo after his passing. You should read the article over at GDC/BC Blog.

Need More Vancouver Info?

Vancouver 2010 Brand and Image

Olympic and Paralympic Games design has a long tradition of creativity and excellence. Each Organizing Committee tries to visually capture the Olympic and Paralympic spirit, while telling the unique story of the host region and country.

Vancouver 2010 Graphic Identity

The Host Country of every Olympic and Paralympic Games tells a unique story of culture and imagination through design and artistry. The Vancouver 2010 graphic identity seeks to unify and beautify the Games with a consistent look and feel throughout all its environments and communications.

Transmoflection – A video about the research put in

The Story of the Vancouver 2010 Paralympic Winter Games Emblem

Olympic and Paralympic Games design has a long tradition of creativity and excellence. Each Organizing Committee tries to visually capture the Olympic and Paralympic spirit, while telling the unique story of the host region and country.

Vancouver 2010 Pictograms and Sport Illustrations

Pictograms are icons representing each sport and are found on maps, signage and other communications and creative applications. Every Olympic and Paralympic Games Host Country has added its own unique design to its pictograms.

Social?

@2010Tweets

@followtheflame

@code2010

Vancouver 2010 on Facebook

Sponsored by

Advertise on Fuel Your Creativity.
Fuel Your Creativity 2009 cc (creative commons license)

Stellar Vancouver 2010 Illustrations

Go to Source