Social Monitoring Tool Filtrbox Acquired by Jive

8 Jan 2010

Social software company Jive Software has acquired the social media monitoring company Filtrbox.

Jive’s mission is to create what it calls Social Business Software by combining collaboration and social monitoring software in one platform. Jive plans to integrate Filtrbox’s technology into its Jive SBS platform, while also keeping Filtrbox available as a separate product.

Jive and Filtrbox are just two examples of companies focused on making social media monitoring and engagement easier for brands and businesses to manage. The social web is so vast that more automated solutions and aggregation solutions are not only helpful, but often necessary to actually get a clear look at what data is out there.

We expect enterprise- and business-focused social media tools to really take off in 2010. Now that businesses have finally embraced social media and social marketing, tools that can help in the process are going to continue to emerge and compete for marketshare.

Financial details of the acquisition were not disclosed.

Tags: filtrbox, jive software, ROI, social media roi, social media software, social monitoring tools, web apps

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Tags: aggregation solutions, automated solutions, company, Filtrbox, Jive, monitoring, ROI, social business, social marketing, social web, Software

5 Responses to Social Monitoring Tool Filtrbox Acquired by Jive

slk55amg19

March 17th, 2010 at 4:25 am

Hi Brie,

Our company is a top 10 Internet Marketing company. We have been featured for two consecutive years within the Inc. 5000's fastest growing companies in the United States. We are WELL versed in every facet of social media, including Facebook, MySpace, and Twitter.

I recommend not solely revolving your campaign around these channels however. With a social media campaign, we'd target specific communities that cater to your specific demographic. If you're selling luggage, for example, we'd heavily participate in travel-based social networks and forum communities.

We also have an award winning that accurately measures your website's total presence within social media called "Prime Buzz".

For social media marketing services, we generally charge anywhere between $1,000 – $7,000 / month (we have clients that pay more / month however).

We can, however, create a social media marketing proposal free of charge that outlines the scope of work that we'd implement, your total presence within social media compared to the competition, how your target audience currently perceives your business (mood of target audience), among other data.

if you'd like to know more, please visit our website directly at or send me a direct message and I'd be glad to help.

Peter

March 17th, 2010 at 5:51 am

A homogenous mixture is not heterogenous, not necessarily a solution, thus not necessarily made up of solutes and solvents ( implying chemical interaction ) and it can't be A and B as B is heterogenous. A homogenous mixture is an aggregation – a combination without change to the chemical state of any participating element.

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