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Scanwood
In: web resources
19 Jan 2010 
“Scanwood is Denmark’s largets manufacturer of wooden appliances for the kitchen, selling their products in Denmark as well as the rest of Europa and the Middle East. Sanwood’s CEO wanted to change the packaging to communicate the fact that their products are made through an environmentally friendly process and are of course also made from all natural materials. The story is now visible and understandable across all different markets and languages in a very appealing and friendly way. Giving the consumer an added experience when seeing the package and emphasizing nature by implying that the product almost grows straight out of the ground. This is combined with a new identity matching the product and the payoff Designed in Denmark, made by Nature.” Designed by Mads Jakob Poulsen of Denmark based Goodmorning Technology.
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3 Responses to Scanwood
aubrey p
March 24th, 2010 at 10:42 pm
do not do it. i lived there 6 years. email for details but its impossible to find a job since they don't like foreigners too much nor give them jobs, u must speak fluent danish, and taxes are outrageously high. my husband is danish and couldn't stand it there anymore and we moved back to the USA. They have also made a new rule that u have to learn and speak danish to live there anyway…it cost alot of money and u have to travel there to take the test but u can't stay. It is very difficult to get a visa there especially if you are not married to a dane and even then it can take 6months.
It sounds nice and fun , i know on oprah, but it's not true at all. It's fun the first year and visiting but after that it's not. There are just so many details u would have to email me.
Jimmbbo
March 27th, 2010 at 4:52 pm
Hmmm…. Don't tell me…. HOMEWORK TROLL!?
Little^Pharaoh
April 2nd, 2010 at 2:17 pm
Northern Europe, look at the 'Fingers' above Germany.
Jesus, what do they teach you lot in Geography today?