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Microsoft’s Steven Martin has ironically blown the whistle on an attempt at an “open” coalition that freezes out certain companies. Ironic in that Microsoft and IBM played this game years ago with the WS-I, an industry standards group that pointedly stonewalled Sun Microsystems’ involvement before caving under media pressure.

In a Google Groups post Introducing the Open Cloud Manifesto, Rueven Cohen describes an effort involving “several of the largest technology companies and organizations” to “draw a line in the sand.”

We are still working on the first version of the manifesto which will be
published Monday, March 30th with a goal of being ratified by the greater
cloud community. Given the nature of this document we have attempted to be
as inclusive as possible inviting most of the major names in technology to
participate in the initial draft. The intention of this first draft is to
act as a line in the sand, a starting point for others to get involved.
That being said this manifesto is not specifically targeting any one company
or industry but instead is intended to engage a dialogue on the
opportunities and benefits of fostering an open cloud ideology for everyone.

As inclusive as possible? Not targeted at any one company? Engage in a dialogue? What a load of crap that is. It’s the same back room cigar-smoke-filled scam of the good old days when Web Services first began its inexorable move to reshape computing.