Julian Sambles from the Telegraph is up on stage here talking about Newspaper SEO. I’ve had a bit of email conversation with Julian before when he wrote an article in the Telegraph about the Queen’s new website, and I know that he knows his stuff.

Hearing him talk about how they’re optimizing the Telegraph, and how they’ve had to turn around their organization to do it and how they’re event trying to educate their readers on Social Media.

I do hope he’ll put his slides online later, but I’m also going to be asking Julian to come on Press This and talk about how the Telegraph is using WordPress and why they choose to do that.

As someone who’s worked with quite a few news organizations in the Netherlands, it’s very nice & refreshing to hear someone talk about all this stuff, with his own opinion and doing really well. We’ve had a recent debacle in the Netherlands with a newspaper moving over to a new site and forgetting completely about doing redirects, to see this guy show everyone the ropes on how this stuff should work is really cool.

I’ll embed his presentation here when he uploads it!

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